Crash Course in Value

If you’re a first-time entrepreneur, this is for you:

Welcome to part 4 of our 6-Part crash course in business!

So far, we’ve covered:

1️⃣ A way to reach people ✅

2️⃣ A way to keep them engaged ✅

3️⃣ A way to earn and maintain their trust ✅

Now, let’s move to the heart of your business:

4️⃣ A way to genuinely help them.

At this stage, your goal should be to align your product or service with what your audience actually needs.

Not what you think they need, but what will truly improve their lives (or make their goals more attainable).

To get there, you need to understand their needs deeply and this means getting over the fear of reaching out!

1️⃣ Ask them directly!

Use surveys, polls, or start a conversation. People are so willing to give their insights, all you have to do is ask! Dive into forums, social media comment sections or DMs, and really try to approach their struggles as if they were your own.

2️⃣ Give value before asking for ANYthing.

It's a free pretzel sample. People don't know if they want the new pretzel brand, but if the company is giving out samples they'll try so they can see if they'll like it or if they just saved their money (or gut health)... this is not about pretzels.

Sharing educational content, tips, resources, or insights that are related to your audience's challenges establishes yourself as not only a valuable resource they'll want to have in their life, but it also demonstrates your priority is their success—you keep giving and giving because when you say you want to help them, you make it so you can.

3️⃣ Deliver measurable results.

People need to feel and see the impact of what you offer. Don’t just promise “better results”; clarify exactly how their life will improve (“Save 5 hours a week,” “Cut stress by half,” “Grow your following by 30%”). Share proof from others who’ve benefited from what you do and don't be afraid to flex your track record.

4️⃣ Ask for feedback and adjust need be.

Trends are always changing as we evolve with the times and ourselves, stay curious and don't get too emotionally attached to one way of doing something. We need to adapt as AI and interests change the game so by asking and tuning in you're able to genuinely help your audience by maintaining your relevancy.

A Summary:

Genuine Help = Long-Term Success

Why?

Because people love to support businesses that support them.

Join us for part 5: A way to monetize the help you're giving (aka get paid)